Talks · July 3, 2025 · Livestream · Vercel Community Session · Knock
AI Messaging Workflows with Knock
With Amy Egan, Jacob Paris
A live session with the Vercel community on what changes when the thing deciding
to send a message is a model rather than a if (user.subscribed) branch.
The demo connects the Vercel AI SDK to Knock: the model reasons about what needs to happen and calls a tool, and Knock’s workflow engine takes it from there — channel routing, batching, preferences, and delivery. The split is the point. The agent decides what to say and to whom; none of the delivery mechanics leak into the prompt.